I have the strangest ponderings from time to time. My most recent was this: “Hmmm, I wonder if the majority of bloggers are male or female?”
Well, guess what? Google has the answer. I found this most interesting and I think you will as well.
According to a 2010 Sysomos report, it’s about half and half.
Over 100 million blogs posts were analyzed to come up with this data.
But, the demographic report goes on to break it down by age as well.
A direct quote from Sysomos: “Not surprisingly, the most active bloggers are younger people who have grown up during the blogging “revolution”, which started about seven years ago. (Since this report was dated 2010, that would have been 2003) Bloggers in the 21-to-35 year-old demographic group account for 53.3% of the total blogging population. This group is followed by the generation just behind them – people 20-years-old or under are 20.2% of the blogging landscape. This group is closely followed by 36-to-50 year-olds (19.4%), while bloggers who are 51-years-old and older only account for 7.1%. “
Well now that we’ve established gender and age, the only thing left is Location. This may have been the most interesting part of this study.
Copied from Sysomos:
“It should not be much of a surprise that the most bloggers (29.2%) are located in the U.S. In fact, there are more than four times as many bloggers in the U.S. as there are in the second most populated country within the blogosphere – the U.K., which is home to 6.75% of bloggers.
Japan accounts for the third-most bloggers (4.9%), followed by Brazil (4.2%), Canada (3.9%), Germany (3.3%), Italy (3.2%), Spain (3.1%), France (2.9%) and Russia (2.3%).”
They go on to break it down by Province and State with California leading the way. Second to California was New York.
What do you think? Any surprises here?
Hummm. That really is interesting, Jan. I don’t know which way I would have expected it to lean, but it does surprise me that it was evenly divided. I guess we all have an equal need to be heard. 🙂 Hugs.
Good point, Teagan. We all seem to be a very vocal bunch. 🙂 Thanks for stopping by!
Very interesting, Jan. I love research that makes me want to dig deeper.
Wonderful, Linda! Thank you SO much for stopping by!!
I hadn’t really given it much thought, but the statistics are about what I would expect.
Great! Thanks for stopping by!
I am surprised at the low percentage of older bloggers. I thought it might be higher.
I have to agree. I thought it would be higher as well, but the younger generation has the edge. Of course, the stats could be different by now as this was done in 2010. Thanks for stopping by!
My original state is on the list but not my current one. This was a fascinating look at the blogosphere. Thanks for sharing.
I found it quite interesting too, Staci. And, I also had to wonder what the same statistics would look like today. After all, this report was from nine years ago. I would imagine we’d see some changes in an updated one. Thanks for stopping by! Hugs!
Very good point.
This was quite enlightening. Apparently I am a rarity for age, but my country and state rank high. I love how Google knows everything,LOL.
Fun post, Jan!
So true, Mae. Google does know everything! 🙂 I found some of the statistic surprising and some not so much. I’m happy you stopped by and that you enjoyed the post. Hugs!
Interesting! While I’m not surprised the US leads in the number of bloggers, it is curious to know California is way ahead of the pack. Makes me wonder why. I confess that when I began blogging years ago (at a now-defunct blog), I checked my visitor stats frequently. Surprisingly, I rarely (or never) had someone from New Mexico visit. Calfornia did get a lot of hits as I recall.
I guess there is no way to know the answer to why California leads the way in blogging. Maybe they are just more vocal folks? 🙂 I am always surprised when I look at my stats and see visitors from places I’d never expect. Those are nice surprises. Thanks so much for stopping by and leaving a comment today. I’m glad you found the post interesting.
Very interesting to see a real breakdown of data of the blog going community.
No great surprises as it is obvious which countries most of the time. Male / female also seems as I
expected. Most surprising was the division between the age groups.
miriam
I agree, Miriam. The division between the age groups was a little surprising to me too. Thanks so much for stopping by!
Interesting Jan! I would have thought there would be a bit more female bloggers, but the rest fits. I’m not surprised about the USA or CA in the lead. I do like that the older bloggers are in the minority. In a way it gives our point of view more importance with hopefully some of that acquired wisdom.
Great point, Denise! And I agree. I hope that the younger bloggers will visit and follow our blogs. We have earned some wisdom over our years of living. Thanks so much for stopping by! Hugs!
Fascinating, Jan. I am surprised about the disproportionate number of bloggers in the U.S. I wonder why that is the case. ♥
Good question, Gwen. I guess we are a vocal bunch of folks in the U.S. Or maybe it’s because almost everyone in America has a computer or two or three in their homes. I’m glad you stopped by and thanks for leaving a comment!
Good morning Jan- Well I guess I never thought about this, but seeing your results on research it’s very interesting. I wonder how many of these bloggers are authors?
I love blogs, I’m glad they came to be, such a fun way to interact with others, especially your favorite authors. I only follow this category of blogger.
Linda said you & her had such s great time together. I love the trailer you & her created in tbr Christmas book. Great job ladies.
I hope this last week of July & the month of August is a great one for you. Love & hugs from Kansas.
Hi, Tonya. I am SO honored that you follow my blog and I know the other authors that you follow feel the same way. Without readers, there would be no reason to write! 🙂 Yes, Linda and I had a great visit and I hated to leave her to come home. I’m glad you liked the book trailer! I just got home from a conference in San Antonio and am beat, but wanted to answer the comments on here today. Thank you for your awesome support! Hugs!